Blue Ocean Strategy in SEO

You've read the book Blue Ocean Strategy in SEO W. Chan Kim and writing Renée Mauborgne? Mentioned in the book that the only way to beat the competition is to STOP trying to beat the competition.


In this post, we'll uncover how to implement the strategy of the Blue Ocean Strategy in search engine optimization (SEO). So your blog or website you could be in the top search engines without much effort.

Let's look at ...

Earlier, I'll explain a little about the contents of the book Blue Ocean Strategy. In the book there are two terms are often used, namely red and deep blue ocean. Red Ocean refers to the "known market space." While blue is the ocean "market space that has not known or may have never touched."

Examples in the book is a Cirque du Soleil, a circus group that is able to prosper and reap huge profits, while others apparently circus group was decreased the number of spectators that impact on falling revenue / profit.

What's the secret? The circus was able to create new market space. Not with the target market like most kids the circus, but to embrace new audiences of adults and corporate customers.

Blue Ocean Strategy is the core of creating a market space uncontested; make the competition irrelevant; create and capture new demand; and pursue differentiation and low cost.

Then do with SEO?

Using the Blue Ocean Strategy means you do not have to go along to compete at a high competitive level keywords. Rather than trying to compete at a high competitive level keywords, which will certainly take a lot of energy and cost, why not create your own keyword. Because it's more easy for your blog or web site is leading in the page search engine.

So, your focus is to create keywords and mempopulerkannya.Keuntungan using Blue Ocean Strategy is your big chance to dominate search engines with keywords you made

In a blue ocean strategy, war becomes irrelevant keywords. Principle, rather than go "flow", it is better to make "flow" of your own.

Then how to create keyword-based blue ocean strategy?

The first way is to capture the aspirations of the visitors to your blog. Suppose this. You ask your visitors what used diketikkannya words in search engines, but never found a satisfactory search results. Then make the word which he calls as keywords in your posts. Thus, at least you are helping the visitor to more easily find what they need on the internet.

The second way is to dig your own. Can by flipping the dictionary to find unique words. Or search for a word that fits for combined-matching. So in conclusion:

Create keyword pioneer and popularize. The case then many others shoot the same keywords, just relax. Because some extent they have helped popularize your keywords. And you can still create new keywords sequel.

Blue Ocean Strategy in SEO has a goal to surpass the competition, the expansion (extension) for keywords, as well as enhance the creation of new keywords.

So, creating "blue oceans" of your keywords.

Blue Ocean Strategy in SEO

Blue Ocean Strategy in SEO